Go Away

I think most products today, especially technology, are suffering from an identity crisis. Or maybe it’s the other way around, and we are.

We’re at the point where we have been programmed to want the latest, newest tech, and the devices and applications themselves are sometimes made to be as addictive as possible. We have essentially had to become mini system administrators, each tending over a small galaxy of devices, keeping them up-to-date, downloading the newest apps, managing our passwords, deleting files, along with a myriad of other stuff. Technology has become an overcomplicated, slot machine-filled mess. This isn’t Vegas anymore, it’s your brain.

That’s in addition to the the usual, like cleaning, getting groceries, cooking, commuting, and doing laundry. All of this additional complexity in the products and tools we use every day means less time for the truly interesting things — spending time with friends and family, learning a new language, or making something.

Technology should work for us, not the other way around - this means working in the background more and getting smarter in the right ways. They should also get simpler. Do you really need to send a notification about this Tweet? Or have a big logo on the front of the device? Or an app for your thermostat? Maybe not.

 
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Polymail and Building a Product Users Love

Brandon Foo met his co-founder Brandon Shin while studying at UC Santa Barbara during his sophomore year, quickly becoming roommates and friends. When transferring to UCLA, he met his other co-founder, Shahan Khan. Together Foo and Khan... Continue →